Curren

Vulcanized Perfection. Curren Caples introduces his first signature skate shoe, The CURREN, which brings a fresh perspective to Vans’ legacy. The campaign cleverly and ironically reimagines fragrance ads, showcasing Caples’ creative vision. This innovative concept was brought to life through the artistic talents of renowned photographer Gray Sorrenti and filmmaker Grant Yansura.

Press: Complex‍ ‍Sneaker Freaker‍ ‍High Snobiety‍ ‍Monster Children

My Role: Creative Project Manager
Art Directors: Sammy Spiteri / Chase Nann
Film & Photo: Gray Sorrenti / Grant Yansura / Anthony Acosta
Producers: Max Rubins / Nate Rogers / Layla Nemejanski
Talent: Curren Caples / Steve Van Doren / Geoff Rowley / Ray Barbee / Anthony Van Engelen / Omar Hassan